The July Fourth Holiday is coming. Queue the ominous music.

Why ominous music? Wel, holidays are problematic for us at Terra Firma and other farms. On the one hand, they increase demand for certain items: Turkeys, cranberries, pumpkins, etc. at Thanksgiving. Strawberries for Valentines Day. Corned Beef and Cabbage for St. Patricks Day. Flowers for Mothers Day.

Watermelon and Sweet Corn for 4th of July.

For a short period, everyone wants to buy the same holiday-themed foods. Once the holiday is over, demand drops again. But farming is not widget-making, and we can’t turn the crops on and off with a switch. If you swing big for the holiday and miss, you end up with a large amount of perishable produce that no one wants to buy.

So the goal is having the desired items early, a few days prior to the holiday. But that is tricky with Fourth of July, because the weather in March and April is not always conducive to planting warm-weather crops. It certainly wasn’t this year in California. There are likely to be some shortages of the classic “July 4th” items in supermarket produce departments. But not in your CSA boxes.

Which leads us to our CSA delivery schedule for that week. While many of our big national holidays are pegged to weekends — causing less disruption to everyone’s work schedules and in essence giving many people a mini-vacation from work — Independence Day has bucked the trend, possibly owing to the fact that most people call it by its date. So this year, July 4th lands squarely on a Thursday: one of our two CSA box delivery days in the Bay Area.

Thanksgiving, of course, is always on a Thurday. For that holiday, we alter our entire delivery and work schedule so that everyone who wants a CSA box gets one prior to the holiday. We pack the Thursday and Friday boxes on Monday and deliver them on Tuesday. Then we close the farm down for 4 days.

Unfortunately we just can’t swing that type of scheduling shift this time of year. We grow and sell far more fruits and vegetables this time of year than we do in November, and our two trucks are already packed to the gills every day. And with hot weather instead of cold, the crops are growing and ripening daily.

As a result, we are essentially going to ignore the holiday this year from a scheduling perspective. Thursday and Friday CSA boxes will be delivered as always. We apologize for any inconvenience or disappointment this may cause, and we understand completely if you are unable to pick up your box on the holiday — we just ask that you place your vacation hold as soon as possible so we can plan accordingly.

For anyone who is on the fence about whether or not to get your box that day, it would be remiss of me to not inform you that it will chock full of holiday goodies: Sweet Corn, Watermelon, Tomatoes and other summer items.

And for folks who are planning to stay home and entertain, we hopey ou will load up on extra items via the Web Store.

Thanks,

Pablito